Beer Is a Food

November 17, 1914 · The Evening World, New York, New York

The story behind the piece

Years before national Prohibition, America's brewers were already fighting back. This full-page 1914 advertisement from the Jacob Ruppert Brewery argues that beer is pure, nourishing and practically a health food, quoting doctors and professors to prove it.

Ruppert ran one of New York's biggest breweries and, a few months later, bought the New York Yankees. The bounty of bread, fruit and bottles across the top makes this one of the most fun pieces in the archive.

Details

• Archival Matte Print: Giclee print on acid-free archival matte paper. Ships rolled in a protective tube. Frame not included.
• Framed Print: Archival matte print in a solid wood frame with a clear protective front. Arrives ready to hang.
• Gallery Canvas: Premium canvas stretched over a wooden frame with a protective coating. Arrives ready to hang.
• The image: Restored digital reproduction of the original artifact. Natural aging and imperfections are part of the character.

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